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NO TWO independent optical shops are the same. While many of you live and die by the eye and nothing but the eye, some have interests...
You don’t have to spend a pile to create a shopping experience that will keep customers coming back year-round.
Try a Giving Tree.
Employee happiness is notoriously elusive.
ODs open two stylish shops, see their families again.
We fear what we don’t understand. Let’s debunk the myths and find the truth!
For some, it's the busiest day of the year.
An office is selling discount ophthalmic frames from a department store. How can they manage consumer backlash?
It's a tangled story.
Yes, it's time for another trip around the sun.
Make it a rule: Everyone must greet each other with a cheery “Happy Holidays!”
It works frequently enough to try.
Alternate effort and reward for best results.
These have a large influence on your ability to succeed.
Survey says 70 percent are either “not engaged” or “actively disengaged” at work.